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Online learning

How to Use Metrics and Analytics

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This course will equip you with the knowledge and skills to understand and use data that is vital in supporting digital marketing campaigns.

Course details

Course provider: Leeds City College 

Industry: Digital

Dates: Tuesday 9th November 2021 

Level: 3

Duration: Six weeks

Venue: Online (remote teaching, learn at home)

Course overview

You will gain an understanding in how analytics can be used to optimise digital marketing campaigns, and how metrics of digital marketing are generated.

This course can lead to employment in Search Engine Optimisation (SEO), Digital Marketing, Pay Per Click and Online Content Developer roles.

How will I learn?

Four weeks teaching and two weeks to complete and hand in assignment. Tuesday evenings 6-7.30pm

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